Zone4Play Rings in the New Year by Launching IDN Poker Casino Games Service on UPC Digital





TEL-AVIV, Israel — Zone4Play, a content applications developer of Interactive games on an array of platforms, announced the launch of a new casino games service to UPC Digital TV subscribers in the Netherlands and Austria.


Under the agreement, Zone4Play is responsible for developing an interactive game offering that will include some of the most popular casino formats such as Black Jack, Slots Machine, Baccarat and Video Poker.


Zone4Play will also refresh the content service and add more games periodically. The formats are played using points balance method in a risk- free environment, and players acquire “points-for-play” through a premium rate telephony system. A dynamic TOP 10 leader board will be refreshed to feature those players with the best point totals.


Zone4Play’s Business Development manager, Erez Lahav said: “The UPC deal is most significant for Zone4Play, as it will enable tens of thousands of subscribers in Europe to enjoy the thrilling experience of playing casino games via their TV set. The opportunity to work mutually with a pan-European cable network, and in addition, the opportunity to provide hi-tech content to its subscribers, is an exciting challenge for us”.


“Zone4Play’s casino formats will serve to complement the existing suite of games products we offer to UPC Digital customers,” added Sandy Macleod, Senior Director, Commercial Development, UPC Media Interactive Services. “In a short time this new content has already demonstrated its popularity with our subscribers in both Netherlands and Austria.”


As of December, Zone4Play has completed the implementation of several interactive gaming platforms for Orange and O2 mobile carriers in Israel and Europe.


Casino Atlantis Online May Close

Kerzner Interactive, operators of IDN Poker Casino Atlantis Online (, will “wind down operations” by the end of March, said a company press release.


Kerzner Interactive is the online division of Kerzner International Limited, a developer and operator of land-based casinos, resorts and luxury hotels. Kerzner’s flagship destination is Atlantis, a 2,317-room, ocean-themed resort located on Paradise Island in The Bahamas.


Casino Atlantis Online is one of three Internet casinos licensed in the Isle of Man. The casino targeted play only from jurisdictions that permitted online gaming, and did not accept U.S. bets. Kerner blamed market size and competition for the closing.


“As these jurisdictions have become more restrictive in their acceptance of play, the market size has been reduced and competition has intensified. Without the potential for expansion into other markets, including the United States, the outlook for new business has substantially decreased and achieving profitability is unlikely in the short-to-medium term.”


In June 2002, Kerzner had renegotiated a previous agreement with Station Casinos granting Station a renewable option to purchase a 50% interest in Kerzner Interactive. Kerzner and Station have mutually agreed to terminate this transaction.


A Kerzner spokesperson said the company may try to find a buyer for Casino Atlantis Online.